CIELO X1 3.0Improving Every Step of the Way
Marathon specific and briefed to be the best in class fastest of the fastest racing shoe from HOKA. Utilizing our professional athletes for testing, optimizing wins from predecessors and inspiration combined with the latest technology to deliver marathon major podium wins.
Propulsive Ride for Pure Speed.
DISRUPTING THE HOKA RACE EXPERIENCE // ENGINEERED FOR ATHLETES
Onsite with NAZ Elite in Flagstaff Arizona for Product Team x Wear testing x Athlete Insights collaboration to bring the best marathon racer to market.
Click HERE to see Alex in action in Chicago.
Design process using a combination of Adobe Illustrator, ProCreate and Vizcom to illustrate concept variations and graphics options.
